Under Jasmin Fox’s leadership, Electronic Arts has become a beacon for LGBTQ+ inclusion. As Chair of EA Pride UK, Jasmin has spearheaded initiatives such as Pride Month celebrations, virtual sessions like “Pride in Sports,” and fundraising events that raised thousands for LGBTQ+ charities like Mermaids and Gendered Intelligence. She founded the EA UK cross-ERG and Social Impact group, fostering collaboration across employee networks to amplify intersectional inclusion. Her efforts include aligning ERG work with HR strategies, supporting LGBTQ+ charities through company matching programs, and hosting Trans Awareness sessions that significantly boosted employee confidence in discussing trans issues. Externally, Jasmin serves as Co-Director of Out Making Games, advocating for LGBTQ+ individuals in the gaming industry through articles, webinars, and open letters. Her leadership has earned recognition, including winning Outstanding Diversity Network at the Inclusive Awards. Jasmin’s work exemplifies her commitment to creating inclusive spaces for LGBTQ+ employees and communities.
