Kate Wolff has transformed LGBTQ+ inclusion in advertising by building vital infrastructure over six years, notably co-founding Do The WeRQ: the first premier community for LGBTQ+ ad professionals in the U.S. As Co-Chair, she’s leading SenseUs, developing the first U.S. census of LGBTQ+ ad industry talent to replace assumptions with data-driven insights. The volunteer community platforms and suppors Project Violet, facilitating 50+ mentorships between senior leaders and emerging LGBTQ+ talent. Leading as CEO of Lupine Creative, Kate has driven LGBTQ+ work to comprise half of the agency’s business, producing award-winning campaigns for HBO’s LGBTQ+ platform Human by Orientation, plus brands like Teva and Lionsgate. She champions authentic queer storytelling and inclusive leadership, mentoring across all levels and teaching marketing at Loyola Marymount University. Kate’s commitment extends to sustainable business practices and supplier diversity, reflecting her vision for a more equitable, future-focused industry.
