As a CEO and co-founder of Prezi, the goal from day 1 was to create an open environment where everyone would be comfortable with sharing their identity with others and to celebrate diversity. As such, Peter talks about his background as a gay man to encourage others to be open to accepting different backgrounds. On the day of Budapest Pride, Peter walked with 60+ colleagues under a Prezi logo in their branded T-shirt. With support from Google, espell and Prezi, Peter helped to build an NGO called WeAreOpen, aiming to promote openness at the workplace and create an environment where the leadership of businesses could make a difference. In 2017, as a part of their effort, they set the goal to bring 100+ CEOs to Budapest Pride (where previously no CEOs showed up. They thought that this personal stand-out could send a positive message to the broader society and to the actual employees of a given company. The initiative became a major success, exceeding the original goal and bringing 120 CEOs to the Pride – including the CEOs of Vodafone and Citibank. Peter is often featured in national and international media discussing Budapest Pride, WeAreOpen, and the importance of openness in all aspects.
