Deborah Proud

Since joining WHSmith, Deborah Proud has been a driving force for LGBTQ+ inclusion. As International Operations and Programme Delivery Director and Executive Sponsor of the Pride Network, Deborah has supported its growth, mentored its leaders, and driven initiatives like non-gendered uniforms and pronouns in payroll systems. She has championed WHSmith’s sponsorship of Pride events and maintained inclusive communications across international stores. Deborah’s leadership inspires change, fostering equity and belonging within WHSmith and its communities.